Eau de Toilet with treated sewage water
Watch the 1-minute pitch video
Long description
An Eau de Toilet made from purified sewage originally relates how valuable sewage in the Netherlands is. It is a great way to get people thinking about the journey that sewage takes and to show them the steps needed to turn something ‘dirty’ into a luxurious end product.
In order to generate more awareness of its circular chain, Water Board Hollands Noorderkwartier has launching this project. It shows how valuable purified sewage water is, thus creating not only pride and energy among all its employees, but also awareness among end users of clean water. A circular narrative, from source to a fine luxury end product.
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